YouTube New Policy January 1,2018:Paid Content
In 2017 marked a tough year for many of us, with many issues affecting community and the revenue earned from advertising through the YouTube Partner Program (YPP). Issues more creators than ever are earning a living on YouTube, with there channel making about six figures up over 40% years but In 2018 a major focus for every YouTuber at YouTube is protecting our creator ecosystem & ensuring your revenue is more stable.
Whats Previous
Back in April, 2017, we set a YPP eligibility requirement of 10000 lifetime views. While that provided more information to determine whether a channel followed YouTube's guidelines and policies. It is been clear over the last few months that we need a higher standard.
Whats New
Starting today YouTube changed the eligibility requirement for monetization to 4,000 hours of watch time within the past 12 months and 1,000 subscribers. They are arrived at these new thresholds after thorough analysis and conversations with creators like us. They will allow us to significantly improve our ability to identify creators who contribute positively to the community and help drive more ad revenue to them. These higher standards will also help us prevent potentially inappropriate videos from monetizing which can hurt revenue for everyone.
For Existing Channels
On February 20th, 2018, we will also implement this threshold across existing channels on the platform, to allow for a 30 day grace period. On that date, channels with fewer than 1,000 subscribers or 4,000 watch hours will no longer be able to earn money on YouTube. When reach 1,000 subscribers and 4,000 watch hours they will be automatically reevaluated under strict criteria to ensure they comply with our policies. New channels will need to apply, and their application will be evaluated when they hit these milestones.
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